If you wish to amend any of the personal information that we hold about you, or update your marketing preferences, you can do so at any time through your account.
If you have any queries about how we use your personal information, please contact email@example.com.
Information we collect
This section details the information we may collect about you. We explain why, and how, we use it in later sections.
If you decide to create an account or enquire about one of our products or services, we’ll ask you to provide us with some specific information, for example:
Basic personal details – such as name, title and date of birth;
Personal contact details – such as home address, delivery address, home phone number, mobile phone number, and email address;
Work details – such as job title, department, company name, company address, work email address and office phone number;
Log in details – such as username and password;
Payment details – such as your bank account and payment card information.
On occasion, we will ask you to voluntarily provide additional information, for example:
Your opinion of our products and services;
Your preferences, including newsletters;
Information we obtain from partners and public sources
In some circumstances, we collect information about you from our partners or from publicly available websites to help us better understand our audience and enhance the relevance of our content.
Information we obtain through cookies and similar tools
Lawful basis for processing
We only process personal information where we have a lawful basis for doing so, such as the following:
User consent – This is where you have given us explicit permission to process personal information for a given purpose. For example, if you complete one of our general enquiry forms, we would ask for your consent if we wanted to use your personal information for any other purpose. You have the right to withdraw this consent at any time. You can manage your preferences within your account or by contacting customer services.
Legitimate business purposes – This is where we have a legitimate interest, as a business, to process personal information. For example, where we are aware of copyright infringements on our Site, it is in our legitimate interests as a business to identify those responsible. We take due care to balance our interests against your right to privacy.
Contractual necessity – This is where we have to process personal information to meet our contractual obligations. For example, if you are a print subscriber, we would need to process your delivery address to fulfil your subscription.
Legal obligation – This is where we have to process personal information in order to comply with the law. For example, we process and retain customer invoice information to comply with financial regulations.
How we use your personal information
We collect personal information for eight main reasons:
To provide our service – We require some of your basic personal information so our services work as you would expect, for example, providing access to our digital content, notifying you of changes to our services and dealing with customer services queries.
To improve and maintain performance – In order to provide you with the best possible user experience, we need to make sure that our products and services work as they should. Using personal information helps us understand how our readers use our Sites so we can make improvements. This includes testing proposed developments on our Sites, reaching out to our customers with market research surveys and hosting subscriber focus groups.
To bill our customers – We, along with our authorised payments processors, securely process your payment information to take payments, give refunds and to detect and prevent fraudulent activity. We will also update your payment information in the event that a payment is unsuccessful. You can manage your payment information at any time by contacting customer services. If your subscription is provided by your employer or educational institution under a group subscription, we will report how active you are for the purposes of billing.
To monitor compliance with our policies and terms – We monitor for breaches of our terms and conditions and copyright policies. For example, we reserve the right to inform the subscription holder if, through use of a group subscription, you are using our content in breach of the terms and conditions or copyright policies of our Sites. We also monitor activity on our Sites to detect and prevent invalid or fraudulent traffic.
To personalise our products and services – We improve your experience of our products and services by personalising parts of our Sites and apps with the information you give us and what we learn about you. This includes showing you articles you may be interested in and recommending emails you may wish to sign up to. Where our Sites have such functionality, you can manage elements of personalisation in your account.
To communicate product changes and offers – We want you to get the most out of our products and services, including showcasing our latest content and newsletters. You are able to change your preferences at any time through your account or by contacting customer services. We also personalise our communications for strategic purposes.
For the purpose of advertising – We need to process your information to understand the effectiveness of the advertising we serve to you and others, and to deliver relevant personalised advertising. We use the information you give us and the information we collect about you to serve you with the most appropriate advertisements. You can manage your advertising settings for the Sites that carry out this activity in your account. If you do decide to turn off personalised advertisements or advertisements tailored to you, you will still see the same number of advertisements but they may be less relevant to you. You may continue to see advertisements that are targeted to you based on other non-personal information, for example, the article that you are reading.
We disclose personal information to facilitate the running of our business or to provide specific services you have requested. Commonly, we will disclose information to:
Service providers – We engage service providers who help to support our business and improve our products. These service providers include, for example, fulfilment providers for delivery of our digital content and marketing; customer service agencies; hosts, organisers and sponsors of our events; organisations that host our Sites or databases; and providers of online surveys.We also work with a number of distribution partners to deliver subscriptions. We have contracts in place with these data processors and they can only use your personal information under our instruction. For example, if you have a print subscription with us, we will disclose your information (address, contact details) to our distribution partners to facilitate delivery of the newspaper or magazine.
Our Sites are publicly accessible and anyone around the world who accesses our Sites will be able to see anything you post.
How long we retain your personal information
We retain the majority of your personal information for as long as your account is active and therefore open; this allows you to continue accessing our content, products and services.
If you become inactive and are not a subscriber, we may delete elements of the information associated with your account. We will normally warn you if your access is going to be withdrawn and give you the opportunity to retain your account.
Where we don’t need to keep all of your information in full, we will obfuscate or aggregate it, for example, web activity logs and survey responses. This is to ensure that we do not retain your information for any longer than is necessary.
A summary of how long your personal information is retained can be found below:
Billing information: Masked details of most recently used payment method – 7 years. For regulatory reasons we are required to retain accounting records for 7 years.
Business intelligence: Web activity on aifinnews.com – 36 months (then aggregated + non-personally identifiable) to improve and maintain performance, personalise our services and to provide our product.
It is sometimes necessary for us to keep your personal information for longer periods of time, for example:
If there is a statutory requirement to retain it;
If we require the information for legal reasons or there is a legitimate business need for us to retain it;
To ensure we do not contact you if you have asked us not to.
Under data protection laws, you have rights as an individual in relation to the personal data we hold about you. These rights include:
The right to object to direct marketing – your preferences, including in relation to direct marketing, can be found in your account;
The right to access the personal data that we process about you;
The right to request the deletion of your personal data;
The right to request the rectification of your personal data – you can manage some of this information in your account.
You can exercise these rights through your account or by contacting customer services.
Our Sites are not intended for children under 18 years of age. We do not intentionally collect or use any information from children.
If you have a query in regards to the processing of your personal information, please contact us at firstname.lastname@example.org.
This policy is effective from 1st Jan, 2019.